Faizathul Octavia, Y. “The Impact of Social Media Promotion on Consumers’ Purchase Intention in Ayam Square Culinary: Study of Instagram & Tiktok Users in Mataram City”. IJBEM : Indonesian Journal of Business Economics and Management, vol. 2, no. 1, Jan. 2023, pp. 16-22, https://journal.irpi.or.id/index.php/ijbem/article/view/650.