(1)
Amarudin, M.; Wibawa, B. M. Perbandingan Persepsi Pelanggan Terhadap Customer Service Berbasis Artificial Intelligence Dan Manusia Pada Industri Kecantikan: Comparison of Customer Perceptions Toward Artificial Intelligence–Based and Human-Based Customer Service in the Beauty Industry . MALCOM 2026, 6, 274-284.